SESK: Stuff Everyone Should Know · sesk.info/cadet-ethics-reciprocity-match
A nonprofit looks for donors who already care about its mission. Which ethical level is that?
Reciprocity: matching donor interests with the group's needs.
- Respect
- Integrity
- Reciprocity ✔
Why: Reciprocity is Level 3. Instead of just holding out a tin cup, the group finds donors who share its mission, so both sides benefit and the group does not drift away from its purpose chasing money.
Huh, didn't know that: Without reciprocity, a nonprofit may chase funds instead of partners and drift from its mission.
Why did the two puzzle pieces become best friends? They were a perfect match.
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References
Answer: Reciprocity. Reciprocity is Level 3. Instead of just holding out a tin cup, the group finds donors who share its mission, so both sides benefit and the group does not drift away from its purpose chasing money.
- Learn to Lead, Volume 4: Strategic Perspectives, reading 13.3 (Civil Air Patrol) www.gocivilairpatrol.com/media/cms/Volume_4_Web_4028F891F0A14.pdf
Pursuing donors who share the organization's mission yields mutual benefits.
Checked 2026-10-10.
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