SESK: Stuff Everyone Should Know · sesk.info/founder-cash-flow-definition
What does cash flow measure?
Cash flow tracks cash moving into and out of a business.
- Only sales promised
- Only yearly profit
- Cash received and cash paid ✔
Why: Cash flow focuses on actual movement of cash. Positive net cash flow means more cash came in than went out during the period.
Huh, didn't know that: A loan brings in cash but does not create sales revenue.
Why is cash flow like a river? Both need careful banks.
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References
Answer: Cash received and cash paid. Cash flow focuses on actual movement of cash. Positive net cash flow means more cash came in than went out during the period.
- Financial Management for a Small Business Participant Guide catalog.fdic.gov/catalog/sfc/servlet.shepherd/document/download/069t000000Bch4LAAR
Balance of cash received less the amount of cash paid out over a period of time
Checked 2026-10-11.
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